All Posts by Magnus

Wallet: I’ve Not Forgotten YOU…

I still continue to get asked about this

I’m talking about a titanium wallet.

Emails, comments and private messages from many dedicated Cogent Industries fans wanting to know when I’ll be doing a wallet.

Rest assured…

I’ve not forgotten.

In fact, you want to know the real truth?

I have not been able to undertake the physical prototyping so far …because of the cost. I mean, just the first part of the first prototype is going to cost somewhere between $500 and $1000.

Don’t get me wrong

It’s not even anything “fancy” either. Quite the opposite actually. Minimalist.

But, because I’ve been producing a few more products recently (and many of you have been smart enough to buy them – thank you!), I have been able to get to a place financially where I can start the actual prototypes (and not just spend a couple of hours out walking each night thinking about it …true story!).

Oh, one more thing:

I made a post a long time ago asking what YOU wanted in a wallet (click here to view the post). There was an obscene number of replies – it was awesome! I printed them all off and studied them in detail.

While I definitely can’t fulfill every request – I should be able to hit a number of them.

So, yeah, the titanium wallet is on it’s way – but it is taking a little while. Bear with me. 🙂

Thank you for your patience.

Titanium “Belt Loop” Carabiner-Style Clip

I feel guilty

My last product (The TiClaw™) was something I made just for me.

So today I’m going back to what I usually do (which is listening to what you want).

What I’m about to show you is the initial designs for something I’ve been asked for over and over and over again.

I’ve lost count of the number of times I’ve been asked for a carabiner-style clip to hang off a belt loop.

This is my take on it (it’s not quite finished):


Titanium Belt-Loop Carabiner-Style Clip

Titanium Belt-Loop Carabiner-Style Clip

Titanium Belt-Loop Carabiner-Style Clip


One more thing…

Although the above drawings are not finished – I have in fact finished the first prototype (being cut as I type this!).

I have a sneaky feeling it’s going to work damn well (after a few minor changes no doubt).

A couple more points on it:

– I’ll most likely add some CNC work to it (which will add to the price …but will be aesthetically mind-blowing 🙂 )

– It will most likely be made from 2.5mm thick titanium (I think this will be the “Goldilocks Thickness” in terms of looks and function)


A Crazy Pocket-Tool For Your Wallet! (Prototype)

I’ve been holding out on you…

Well, sort of.

You know, it’s funny, sometimes I’m bursting with ideas and subjects to write about …and other times my brain just isn’t in gear.

And today is one of those “other times”.

Lucky for you…

I always have a plan for when I lack inspiration:

I rummage through Magnus’ Secret Box of Prototypes“! 🙂

Believe it or not:

The prototype I’m about to show you is actually the first titanium product (well, prototype) I ever made. Yes, I know, you’re perhaps thinking, “Wait a minute, I thought the ViperFish™ was your first product?”

And yes, you’re right, the ViperFish™ was the first proper product I launched. But, in terms of prototypes, there were a few I was working on before the ViperFish™.

Now, let me emphasize this: This is very much still a prototype, not anywhere near my current standards and is from around 18 months ago – so, knowing what I know now, there are a lot of areas I would change if I were to produce it.

Oh, one more thing, I carried this around with me for months …and used it quite often. The “wrench” part worked very, VERY well on taking the rusty bolt off my Son’s bike …I used the edge as a box-cutter a lot …oh, and the bottle-opener received a fair bit of use too.

Take a look:


TiCard Titanium Prototype

TiCard Titanium Prototype

TiCard Titanium Prototype

TiCard Titanium Prototype


Okay, so the features on this prototype are:

  • Metric Wrench
  • Imperial Wrench
  • Bottle-Opener
  • Set-Square
  • Twist-Top Bottle-Opener
  • Wire-Stripper
  • Thumb-Grip (for pulling out of wallet)
  • Side-Grips (for using wrench tools)
  • Hex-bit Holder
  • Pry-Bar
  • Hole for Split-Ring
  • Belt-Loop Hanger


It’s exactly the same size as a credit-card (because it was designed to fit in your wallet …which it did very well!)

The thickness of this prototype was around 1.2mm (0.045″).

It is incredibly light – I mean, you pick it up, and it feels like nothing. And, through my testing, I discovered it’s still damn strong!

What A Funny Situation…

It’s a funny situation…

In an act of absolute selfishness I made The TiClaw purely for myself.

Turns out:

It’s one of my most successful products to date. Crazy.

Maybe I need to just focus on what I want …and ignore you. What do you think? 😀

Okay, real quick…

I’m sure you noticed it already — and the name pretty much gives it away — but notice the front of the The TiClaw?


TiClaw - Titanium Bottle Opener


The very front of the The TiClaw is smooth so as to look like, well, a claw.

Actually… more like a talon on an eagle – like this:


The inspiration for the TiClaw™ design...

The inspiration for the TiClaw™ design…


In fact:

I was initially going to call it ‘The Talon’ …but I noticed there were already a couple of products out there by this name (they were not the same product at all – but the name was the same …and so I really wanted to avoid this).

Never the less – I like the The TiClaw name. It kinda stuck.

One last thing

Actually I’ve not had much feedback yet on The TiClaw …just a bit of a “buying frenzy” (which is pretty cool!).

So, whether you’ve bought The TiClaw or not, I’d love to hear your feedback (particularly since this is a product I initially made purely for myself)

Comments… …good and bad …I’d love to hear them.

Hit me…

Come And Look Inside My House…

You gotta be quick on this…

I want to show you inside “Cogent Industries Headquarters” …but I really don’t want to have the photos up on the internet for too long (I mean – it’s the inside of my house 😛 ).

To be honest – it’s a little embarrassing:

I try to make out on my website and in emails that Cogent Industries is some sort of high-flying, titanium producing company.

But the truth is

It’s just me, my house and some outsourcing to local businesses.

So, just for you (and genuinely for a limited time on my website …’cos I’m going to remove these photos soon) I want to show you the REAL Cogent Industries:


Some titanium off-cuts (from the ViperFish™)…



The grinder where I spend countless hours finishing many of your Cogent Industries products…



The “Baby” tumbler (this was the first tumbler I bought) which I use for small runs of products as well as prototypes…



The “Big Daddy” tumbler (this thing is pretty loud …and I’m convinced I’m going to have someone call the cops one of these days …I’ll just tell them it’s for mixing my protein shakes 😛 )…



Believe it or not – I source either bottled or spring water for tumbling (don’t like the idea of the impurities from tap water!)…



The stones I use in part of the tumbling process (they used to by all jagged and sharp)…



My giant whiteboard I use to organise and plan stuff – although, for now, it’s got some motivational text on it…



This beach is a 90 second walk from my house – and I spend a lot of time here walking to come up with ideas and to figure out problems and strategies for various things (mostly Cogent Industries related)…



This is literally exactly how I spend most of my time – answering emails and comments, writing blog posts (like this one), writing emails, designing new products and so on…




So there you are…

A “behind the scenes” look at the Cogent Industries EMPIRE! 😀

Hope you enjoyed these.

Titanium Pocket-Wrench – Prototype #1

Did you know…

Out of all the products I get asked to produce (I get asked a lot!) – there are a few themes that keep popping up.

The two most common are:

A titanium wallet (working on it …getting very close – and it’s nothing like you’ve even seen before).

A titanium pen (making some good progress with this …but I’m finding it very tricky because I’m aiming for ultra-minimalist …and it’s tougher than you’d think. Hell, it’s tougher than I thought).

But, here’s the thing…

The other most common thing I get asked for is small titanium pocket-tool type products.

I’ve been on a bit of a prototyping blitz lately (while I was waiting for the HookUp™ Clips to be water-cut, laser-cut and CNC machined) …and came up with this initial prototype:


Titanium Pocket Tool

Titanium Pocket Tool

Titanium Pocket Tool

Titanium Pocket Tool


Now, here’s the thing…

This prototype is just to get a feel for how such a design is going to work in real-life.

And by this I mean size, shape, feel, function and aesthetics.

This design has been cut and is in the tumbler as I type this (should be finished tomorrow) …so I’ll take some photos when it’s done.

The truth:

Enough though I designed it myself in my 2D CAD software …it still turned out a lot smaller than I expected. Which is awesome – because I simply don’t carry anything with me that’s too big. It’s a purely personal preference.

It almost had that “X-Factor” …but not quite do to a few aesthetic/visual-design “issue”.

However, once I get it out the tumbler, I’ll be able to have a play around with it and get these things sorted. I’ll also show you the scale of it.

I will be making this (or something close to it) very soon.

I’ll most likely be making two versions… one metric and one imperial.

One last thing…

I don’t carry a wrench type tool around with me because I’ve always found them a little “clunky”.

However, I’m pretty damn excited about this one as it’s small enough that even ol’ “Minimalist Magnus” would carry it. Sweet!


You’re thoughts and comments on this design are most welcome (good, bad and downright critical)…


Cool Titanium “Case Study”

It’s a funny thing…

With all the prototyping I do – I’ve become really familiar with the process of taking a blank sheet of titanium and transforming it into a complete, finished (and high-end) product.

Now, I don’t know if you’ve wondered about this, but what I want to know is…

Where Does The Value Come From?

You take raw titanium …do some “stuff” to it …and then you’ve got a highly desirable product.

It’s kind of absurd when you think about it – but maybe if we break it down it might make a little more sense.

So let’s break-down the creation of the HookUp™ Clips:

It starts with the Titanium sheet being imported from the USA.

I then check it over and ship it 600 miles away to be water-jet cut.

I get the raw, water-jet cut pieces back:


A Couple Of Thousand Clips Ready To Be Sent To My CNC Machinist...

A Couple Of Thousand Clips Ready To Be Sent To My CNC Machinist…


These are then shipped across to my CNC machinist.

He machines the various edges of the pieces the water-jet cutting leaves  a little “rough”.

Now, at the same time this is happening, I ship a thinner sheet of titanium across to the laser-cutting company.

They then laser-cut the “spring” component of the HookUp™ Clips.

I am then shipped back both the spring component and the main body of the clips.


The rest is now up to me

I run both part types through a couple of tumbling processes. (…will leave out the details as some of it is things I’ve figured out that give me with an advantage 🙂 )

The parts are then cleaned and dried.

I then inspect the pieces as I install the spring component into the body.

The functioning of the clip is then tested.

And we’re done!

A super-compact, ultra-light, one-of-a-kind key-chain clip:


A Fully-Finished HookUp Clip (...Demonstrated By Mr Lego)

A Fully-Finished HookUp Clip (…Demonstrated By Mr Lego)


Ah, I get it now!

The “value” comes from the process of doing all these things.

Each little step (I missed out a lot of them so as to keep it simple) adds a little bit of value. There is not really a sudden addition of value – it’s the process as a whole.


Oh, wait, I missed something… (two things actually)

The first:

I invested a boat-load of time in the prototyping stage. It took many months of time, energy and cash to get the HookUp™ Clips to the state of being a finish products.

And, because of this, there is then “intellectual property” value.


The second:

Because of how I run Cogent Industries – you get a LIFETIME GUARANTEE that these will work for you (yes, even if you simply don’t like them, I will give you your money back).

So there is yet more value in the fact you can order HookUp™ Clips and try them without risking a single dollar.


Hmmm, when it’s written down like that, then you can see where the value comes from.

Quite an interesting little case study – even if I do say so myself. 🙂

SeaHorse™ Polished Titanium Carabiner *Only 8 Made*

You’ll probably remember the SeaHorse™ prototype I talked about here

Well, after a ton of grinding and an unreal amount of polishing – I’ve managed to finally get some made for you.

Disclaimer: I almost certainly am not going to be making these polished versions again (the amount of work required is obscene!)

Laying them out for the photos and looking at them — and the amount of work that went into them — I’m so tempted to just keep them.

But, hey, you gave me a ton of great feedback when I introduced the SeaHorse™ …so I feel somewhat obliged to let you have access to them.

Let’s take a look:


SeaHorse Titanium Carabiner

SeaHorse Titanium Carabiner

SeaHorse Titanium Carabiner

SeaHorse Titanium Carabiner

SeaHorse Titanium Carabiner


Here’s the deal:

There are only eight and, like I said, it’s highly unlikely I’m ever going to produce this polished version again.

I think you’re getting the most unique product I’ve made yet – well, it’s certainly the most exclusive that’s for damn sure!

The crazy thing is – I probably need to be selling these up in the $150 to $200 area for the work that’s gone in to them.. But hey, I’m a nice guy, so these 8 pieces are not going to be anywhere near that.

Not only that, but…

You’re also going to get FREE shipping anywhere in the world.

These will sell out very fast – so you’re probably going to see the “SOLD OUT” link below by the time you get to it.

I’m really sorry if this is the case – I just don’t have the time to make any more right now.

If you want access to this unique, one-of-a-kind SeaHorse™ – then order by clicking the link below right now:



Now, if you miss this polished version, I have some good news…

I will be offering a Matte finish version of the SeaHorse™ very soon (maybe even tomorrow as I still have some work to do on them).

Again, there are fairly limited numbers on the Matte finish SeaHorse™, as they require a decent amount of hand-grinding and finishing.

So, as usual, keep an eye out for emails from me for the Matte finish SeaHorse™.

Your Thoughts On Titanium Anodizing?

I’d like your thoughts on this…

As you probably know by now – pretty much everything I produce in titanium is minimalist, simple and no-nonsense.

There’s no “fancy stuff”.

Everything is made to be simple and easy.

To simplify your life …but in a way that SCREAMS high quality and originality!

And, as part of this, I pretty much only produce titanium products in Stonewash or Matte finish.

I’ve experimented with anodizing some prototypes in the past (as well as purchased a few anodized titanium products).

Truth be told:

I don’t know about you but… I’ve always preferred the RAW titanium look (instead of any kind of colour).

But, out of shear curiosity (well, “market research” really), I’ve curious as to what YOUR thoughts are on this.


I love the richer colour that Stonewash or Matte finish titanium gets after it’s been in use for a while.

And, related to this, I’m apprehensive of any sort of colour on my products wearing away with use and looking less good.



There’s one thing I might consider doing just now – and that’s anodizing parts of my products that have places that can’t be touched with fingers …or scratched by other objects.

For an example of what I’m talking about – take a look at the countersunk “lines” on top of the PryMal™ here.

What If Robocop Made Titanium Clips?

If Robocop decided to make clips, then what would they be like…

I reckon they would be something like this:


Titanium RoboClip roboclip-2 roboclip-3 roboclip-4 roboclip-5

Titanium RoboClip

Titanium RoboClip

Titanium RoboClip

Titanium RoboClip


Now, I’ve only done one of these – and it was purely for my own amusement.

I was making another, rounded clip and I thought, “Hey, let’s take away ALL the curves and put in straight lines!”

I don’t know what you think – but I think it looks kinda cool.

However, I would say this particular clip would look a lot better in Stonewash or Matte finish (rather than polished like I’ve done here).

Could be worth a little bit of a re-design and then produce in Matte finish. Would probably call it RoboClip™ (…and then probably get sued by Hollywood! 😛 ).

Seriously though – I’m pretty sure I’ll produce something close to this in (after a bit of re-designing).