Why You Shouldn’t Spend Your Money Wisely
I’d like to run something past you…
What I’d like to discuss with you today is money. Not just money though. I’d also like to discuss quality, long-term thinking and life itself (stick with me here :-D).
As I continue to think about designing and making the best products I can (which typically results being the best products available) …I’m starting to think more and more that buying a quality product is more than just the product itself. Do you find this?
I’ll be honest with you:
I used to appreciate quality to a certain degree. If I needed, for example, some headphones. I’d research all (yes, ALL!) the available headphones on the market. Find out which ones were the best and — although typically outside my budget — buy them anyway!
“…buying a quality product is
more than just the product itself.”
There was almost always a certain degree of “discomfort” when you make a purchase of something that’s typically “the best”. I’m sure you can relate to this, right?
You hand over your hard-earned cash for something… while at the same time you’re very aware that you could get something that “does the same job” for around a tenth of the price.
Take my Titanium Tweezers for example (about to launch the V2.0 on Kickstarter soon):
You can buy other tweezers for a fraction of the price.
But let me ask you this…
Does the cheaper one really do the same job?
Personally, I find there is usually some degree of discomfort when I hand over money for a product that typically seems “expensive” at the time.
Yet here’s the crazy thing…
When some time has passed after making a purchase and the feeling of thinking, “jeez, should I really have paid this much for THIS?” has passed…. I have never (and I mean NEVER) regretted it.
To spend your money “wisely” would be to buy the product that fits your purpose the best, right?
Well I think that’s flat out wrong.
I buy the best (or at least as near as I can get to it) because I think that’s the right choice.
It’s a form of “excellence” I reckon. Holding myself (and the products I allow into my life) to the highest standard I can.
In other words… I don’t want “good enough” in my life… I want to have the best in my life.
Take a look at this:
The above is a trailer I just bought for Cogent. The quality of it is beyond ridiculous (I’ll do a video on it soon I think). Basically, if Cogent made trailers then this would be what I’d be making.
“The quality of it is beyond ridiculous…”
And, to be honest, I’m still feeling the “discomfort” of paying so much for it. But I know it will pass …and that I’ll have a trailer that will outlive me (seriously, I’m going to be passing this thing onto my son!).
When I think back on everything I have ever purchased that seemed “too much” at the time (because I usually search around and end up buying the best) I can’t think of a single time where I wish I’d bought a lower quality or cheaper version. Never.
But I can think of many times in the past where I’ve been “cheap” and gone for the non-best, budget version of something. And, without a doubt, I have regretted it every damn time.
“…in the past where I’ve been ‘cheap’
…I have regretted it every damn time.”
And it gets worse…
When I buy something that’s not the best (or at least up there with the best) then the regret is with you every day you have that product.
If you regret the initial purchase of something of high-quality because it seemed to cost so much at the time… that feeling ALWAYS disappears after a few days, weeks or months. And, after that, you’re left with an awesome product and the knowledge that you bought the best and it’s going to perform well and do what you need it to do (and usually more!).
But here’s the thing:
I’m starting to think that buying quality (hey, it doesn’t need to be the best – that’s just how I do things) is so much more than just the product itself.
It seems that accepting only the best products into your life or not even products… it can be things like services …or even, say, coffee shops or restaurants …then it sets a standard for other things in your life.
I’m think about things like friends for example. If you’re going out and welcoming cheap, poor quality products into your life …then, just maybe, you’re going to be welcoming poor quality people into your life too!
“If you’re going out and welcoming cheap, poor quality
products into your life …then, just maybe, you’re going
to be welcoming poor quality people into your life too!”
Now, I’ll admit, I may be talking absolute poppy-cock (that’s English slang for bullshit). But maybe these things are connected. Maybe not.
Personally, I’m not afraid to admit that I’m not the most sociable person around. I don’t have a monster-sized circle of friends …but the friends I do have are of the highest quality. I don’t think I’ve ever “fallen out” with anyone. It just doesn’t seem to happen. And I’m convinced it’s because I only let “the best of the best” people into my life.
I am convinced that the quality of the people in my life is related to my philosophy on only buying the best.
Maybe this sounds weird. I have no idea.
What do you think about all this?